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Skin Regimen, Primera
Trend

Trend: the impact of the pandemic on “Clean Beauty”

February 21, 2021

The 2020 pandemic has clearly reshuffled the cards in the current landscape of the beauty industry. Some consumer trends have been confirmed but others have been dramatically modified by the health crisis. Today, I wanted to focus on the impact of the Coronavirus on one of them, "Clean Beauty". What are the consequences of the Coronavirus on the behavior and desires of natural beauty consumers in 2021?
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2019 Beauty Trends
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9 new beauty trends for 2019

January 8, 2019

I love to analyze cosmetic trends, and I definitely plan to continue to do so in 2019! And I also enjoy a lot trying to guess what is coming ahead in the upcoming months in the beauty world. So let's gaze into a crystal ball to see what 2019 has in store for us regarding skincare and makeup...
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De Mamiel botanique Brightening Cleanse Exfoliate
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Trend: water-free cosmetics

January 27, 2018

With climate change, water is becoming a rare and precious resource. The awareness of consumers about the preservation of the environment now requires manufacturers to focus more on solutions and water-free cosmetics could be one of these solutions.
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