Clean Beauty is one of the hottest topics at the moment. Some of these “green beauty” brands aren’t afraid to scare consumers to sell more, but these tactics will soon have no place in the beauty industry (in Europe at least…)! And also, from ancient Egyptian rituals to teenage beauty routines, you will know everything thanks to this first BTY ALY press review!
Review: Herbivore Lapis Facial Oil
This week you’ll be able to read all about this beautiful blue facial oil, Lapis Facial Oil, by the very trendy “clean beauty” skincare brand Herbivore Botanicals right here on BTY ALY.
Source: BTY ALY
Cosmétiques: de la beauté green au marketing de la peur
An interesting article (in French) about how green beauty is sometimes using scare tactics to get their message across and how this will likely clash with upcoming European Union laws.
Source: Korii
Is Clean Beauty Now a dirty word in Europe
Seen from across the pond, the new European laws limiting the claim “free of” on beauty products may seem surprising. But from a European perspective, the scare tactics of certain beauty brands in the US is not working out that well!
Source: BOF (Subscription)
How ancient Egyptian cosmetics influenced our beauty rituals
You often hear about ancestral rituals from Asia but here you can learn about how ancient Egyptian cosmetics was a thing.
Source: CNN Style
Teenagers Are Spending More Time on Their Beauty Routine Than You Are.
While some teenagers “may need to be wrangled to wash their face every night”, others are “in-tune with the whole prevention message so many skin-care brands preach.” But is it really the best thing to do for their skin?
Source: NEWBEAUTY